Bread Financial


12921 S Vista Station Blvd
Draper, UT 84020
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Notable Rates APY Vs.Others
Savings N.A. 5.55% →
1-Year CD N.A. 5.38% →
2-Year CD N.A. 4.95% →
5-Year CD N.A. 4.55% →
30-Year Mortgage N.A. 4.91% →
15-Year Mortgage N.A. 4.39% →
HELOC N.A. 0.99% →

2024 Overview

General Bank Information

Bread Financial is an FDIC insured institution located in Draper, UT. It was founded in 2003 and has approximately $12.95 billion in assets.

FDIC Insured Yes
FDIC Certificate # 57570
Date Established 2003
Assets $ 12.95 billion
Loans $ 9.93 billion
Deposits $ 9.34 billion
Capital $ 1,888.10 million

For a more detailed analysis of Bread Financial's financial condition and a description of what these numbers mean, please visit the Financial Details section.

Deposit Rates - July 12, 2024

Your Current Location: Virginia, VA 20146

Online Only Savings Rates of Bread Savings, a division of Comenity Capital Bank

Online Savings Rates APY MIN MAX
High Yield Savings
5.15% $100 - Learn More

Online Only CD Rates of Bread Savings, a division of Comenity Capital Bank

Online CD Rates APY MIN MAX
1-Year CD
5.25% $1,500 - Learn More
2-Year CD
4.65% $1,500 - Learn More
3-Year CD
4.25% $1,500 - Learn More
4-Year CD
4.15% $1,500 - Learn More
5-Year CD
4.15% $1,500 - Learn More

Bank Online Offers

Comenity Direct Lowers Online Savings Rate to 0.55% APY
Mar 19, 2021

Comenity Direct has lowered its online savings rate by 5 basis points from 0.60% or 0.55% APY.

Comenity Direct Raises Online 1-Year CD rate to 0.70%
May 11, 2021

This is now the highest nationally available 1-year CD rate.  We are just beginning to head in the right direction.

Comenity Direct Raises Online Savings Rate to 0.60% APY
Feb 4, 2022

Comenity Direct is fairly well reviewed on BestCashCow and they are the latest bank to raise their online savings rate by 5 bps.  

Comenity Direct Lowers Online Savings Rate to 0.75% APY
Mar 7, 2022

Comenity Direct has raised its online savings rate from 0.60% to 0.75% APY.  As of today, this is the highest nationally available online savings product available with a small initial deposit or small balance ($100 is the minimum).

Comenity Direct has also raised its online CD rates, and its one-year product now stands at 1%, but requires a $1,500 minimum.  Compare online CD rates here.

Comenity Direct Raises Online Savings Rate to 1%
May 3, 2022

By tomorrow anything less than 1% in an online savings or money market account will be insulting.

Loan Rates - July 12, 2024

Your Current Location: Virginia, VA 20146

There are currently no loan rates available for Bread Financial

Please contact the bank for questions about their loan products. In the meantime you may wish to consider these offerings:

Featured - Virginia 30 Year Fixed Mortgage Rates 2024

Lender APR Rate (%) Monthly
Learn More
PenFed Credit Union
NMLS ID: 401822
6.541% 6.375%
0.75 points
$5,603 fees
$1,997 Learn More
Mutual of Omaha Mortgage, Inc.
NMLS ID: 1025894
6.616% 6.500%
1.00 points
$3,855 fees
$2,023 Learn More
NMLS ID: 1907
6.812% 6.625%
1.00 points
$6,202 fees
$2,049 Learn More
Rocket Mortgage
NMLS ID: 3030
6.973% 6.875%
1.00 points
$3,200 fees
$2,103 Learn More

Featured - Virginia Home Equity Line Of Credit Rates 2024

Lender APR (%)? Monthly Payment? Learn More
Third Federal Savings and Loan
Third Federal Savings and Loan
See Table
7.990 %
$0 Learn More
More Info

Note to Bread Financial
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Bread Financial branches and locations in your neighborhood. Input a different zip code to find branches and locations for any neighborhood in the United States.

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Bread Financial Locations

Climate Policy and Initiatives

Bread Financial has made a contribution the The Nature Conservancy described here, but it discloses very little about its lending practices to renewables.

Updated April 3, 2024

Climate Score: C

Contributions to climate organizations are nice, but too little is disclosed about the bank's lending practices to either the oil and gas sector or the renewables sector.

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Financial Details

Bread Financial Ratio Analysis

The following ratios and data are available to help you better understand the financial condition of Bread Financial. The data is provided by the FDIC. All banks listed on are FDIC-insured. No depositor has ever lost deposits that have been within the FDIC insurance limits.

Texas Ratio
Bread Financial U.S. Bank Average
15.06% 3.96%

The Texas Ratio compares the bank’s non performing assets (non-performing loans and real estate owned) with its tangible common equity and its loan loss reserves. A lower Texas ratio indicates better coverage of problem loans. The closer the Texas Ratio is to 1-to-1 or 100%, the less capital and reserves a bank has to absorb its loan losses.

As of December 31, 2024, Bread Financial had $496,414,000 in non-current loans and $0 in owned real estate. To cover these potential losses it had $1,888,097,000 in equity and $1,408,573,000 in loans loss reserves. That gives it a Texas Ratio of 15.06%.

Return on Equity
Bread Financial U.S. Bank Average
26.53% 12.20%

Bread Financial has a Return on Equity of 26.53% versus the BestCashCow average of 12.20%. Return on equity measures how efficiently a bank is making money from its capital. A bank with a consistently high ROE can be considered well run. A bank with a consistently low ROE can be considered poorly run.

Bread Financial U.S. Bank Average
14.58% 10.76%

Bread Financial has a Capitalization of 14.58% versus the BestCashCow average of 10.76. Capitalization measures how much equity capital a bank has to underpin loans and other assets on its balance sheet. The higher the capitalization number the more secure a bank is considered.

Bread Financial Balance Sheet Analysis

As of December 31, 2023, Bread Financial had assets of $12,950,513,000, loans of $9,927,662,000, and deposits of $9,339,288,000. Long-term increases in deposits shows a bank's ability to raise funds to grow its loans and assets. Loan and asset growth may rise or fall depending on a bank's strategy for growth. Sharp rises and falls in assets, deposits, and loans can be problematic, indicating a loosening of lending standards, or financial distress leading to reduced lending. A big change in these figured can also be from a bank acquisition or merger.

Summary Balance Sheet

December 31, 2024
Cash & Balances due from depository institutions $ 2.07 billion
Interest-bearing balances $ 1,911.05 million
Total securities $ 106.28 million
Federal funds sold and reverse repurchase N.A.
Net loans and leases $ 9.93 billion
Loan loss allowance $ 1,408.57 million
Trading account assets N.A.
Bank premises and fixed assets N.A.
Other real estate owned N.A.
Goodwill and other intangibles $ 119.46 million
All other assets $ 549.12 million
     Total Assets $ 11.06 billion
Total deposits $ 9.34 billion
      Interest-bearing deposits $ 9.30 billion
      Deposits held in domestic offices $ 9.34 billion
      % insured (estimated) 95.00%
Federal funds purchased and repurchase agreements N.A.
Trading liabilities N.A.
Other borrowed funds $ 1,847.05 million
Subordinated debt N.A.
All other liabilities $ 259.54 million
      Total Liabilities $ 11.06 billion
      Shareholders’ Equity $ 1,888.10 million

Summary Income Statement

December 31, 2024
Total Interest Income $ 2.73 billion
Total Interest Expense $ 423.62 million
Net interest income $ 2.31 billion
Provision for loan and lease losses $ 791.04 million
Total non interest income $ 484.05 million
Total non interest expense $ 1,290.08 million
Pre-tax Net Operating Income $ 198.21 million

Bank Loan Profile?

The top three loan types in Bread Financial’s loan portfolio are Credit Card Loans, Commercial and Industrial Loans, and 1-4 Family Residential Loans.

Compared to other banks in Utah, Bread Financial has a significantly higher percent of Credit Card Loans on its balance sheet, potentially indicating a specialty in that lending area.

Note: Percentages may not sum to 100% due to rounding and double categorization of some loan types. All data from the FDIC. Additional information about this table.

Comparison to Other Banks
 Low   Med   High 
1-4 Family Residential Loans 0.00
Credit Card Loans 97.72
Consumer Auto Loans 0.00
Small Business Loans 0.00
Construction and Development Loans 0.00
Commercial Real Estate 0.00
Commercial and Industrial Loans 0.28
Farm Loans 0.00

Customer Reviews for Bread Financial (6)

  • October 7, 2022 | | Replies 1

    Very easy to open account and fund. Any issues were my fault on keyboard.

    Geoff | Oct 10, 2022

    lol - certainly written by the bank itself! This one has more holes than swiss cheese!

  • June 25, 2022 |

    Are they serious? A $5000 transfer limit. No Thanks, NEXT!

  • June 24, 2022

    I was considering using this bank but after reading so many negative reviews I'm having doubts. Where there is so much smoke there surely is a good bit of fire. Such a shame they don't clean up their act!!!!

  • August 19, 2021 |

    Worst bank experience ever......took me a month to get my money from them after CD matured. Horrible customer service! Don't let the fact that they may be offering an extra .10% interest temp you to do business with Comenity, they are a rotten company.

  • February 9, 2018

    David Tracey · Owner/ President at Daves Lock and key LLC
    i have had a boscovs credit card for many years and spent thousands of dollars have never carried a balance and then get notice that my credit limit is being lowered due to in activity?? really well I will never shop at boscovs again and they can stick this 100 credit limit where the sun dont shine,,,morons

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